One of the main reasons why people want to start their own business is because they are tired of being run by someone else. You are a person who values their freedom and you want to be able to do what you please on most days. That does not mean you are lazy and want to stay in bed all day. You want to work, but you want to work on your terms. You want to feel as though you are building something that will be yours for many years to come.
There was a time when people felt that could be done through a unique business that you would start. While that is still the case, it is a lot riskier. Most independent ventures fail, and the ones that do succeed are eventually bought out by bigger companies. That is why you may be considering going with a franchise instead.
If you were to take some time and look up the franchise analytics you would notice that you are going to put yourself in a great position. Most franchises do very well. The reason is because the main company is not going to approve the location if they feel as though it is going to damage their brand name. They will only approve the location if they see plans that are going to succeed.
You have an upper hand when you own a franchise, as you get support when you need that assistance. You can get analytical and other help from the parent company, and such tools are going to stand you in good stead. You can also focus on having a great product, as a lot of the marketing work that must be done with an independent shop is not needed when you have an established name and sign outside your front door.